WildAid's "Ivory Free" message is spreading throughout East and Southeast Asia, and now includes a campaign in Thailand, a primary market for ivory products.
Joining such WildAid ambassadors as Thai martial arts star Tony Jaa are three popular sports stars: Coach "Zico" Kiatisuk Senmamuang of Thailand’s national football team, and rising soccer players "Jay" Chanathip Songkrasin and "Kong" Kroekrit Thaweekarn, who recently came together to film a PSA in Bangkok for the campaign.
The national soccer team, nicknamed the War Elephants (or Chang Seuk), is urging Thais to join them and save elephants by telling friends and family never to buy, give or receive ivory.
Coach Zico is one of Thailand’s all-time greatest soccer players, and currently is leading the Thai soccer team closer toward a berth in the 2018 FIFA World Cup.
Jay Chanathip, also known as "Messi Jay," and Kong Kroekrit are two fresh faces whose talents have helped the team to achieve multiple tournament wins for the team over the past two years.
Thailand’s ivory market remains one the largest in the world. Current law allows trading of ivory from domesticated Thai elephants, but the market is fueled by illegal ivory smuggled from Africa. The Thai government has demonstrated efforts to regulate and control ivory trading and possession by passing a legislation earlier this year, and destroyed over 2 tons of ivory at an August event.
Be Ivory Free: Sign the petition at IvoryFree.org.
Special thanks to our partner WWF-Thailand