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WildAid in the News

Good Morning America

Since being catapulted to international fame as an Oscar winner, one of the faces of Lancome and People's Most Beautiful Woman, Lupita Nyong'o has scarcely had time to travel back to her homeland of Kenya.

But from the images of the actress's trip there last week, it appeared to be quite the homecoming for Nyong'o, 32.

Agence France-Presse

Nairobi (AFP) - Oscar-winning actress Lupita Nyong'o has returned home to Kenya to spearhead a new campaign to stop the record slaughter of elephants for their valuable ivory.

More than 30,000 elephants are killed every year to satisfy demand for ivory in China and the Far East where it is worth more than $2,000 (1,790 euros) a kilogram.

Daily Mail

Shocking government data reveals that poaching for ivory has caused the elephant population in Tanzania to drop from almost 110,000 to just 43,300 in the past six years.

That is 60 percent of all of the country's elephants.


African elephants are in trouble. Poachers kill about 50,000 of the animals every year for their tusks, which are fashioned into ivory trinkets that collectively fetch several billion dollars. This greatly imperils the future of the world’s largest land mammal. Only around 430,000 are left, and around 10 percent are killed off annually. 

But policing is tough. How do you protect an animal found across enormous expanses of land in sub-Saharan Africa?

Saving the Wild/Huffington Post

African Wildlife Foundation and WildAid, in partnership with Tanzania’s Ministry of Natural Resources and Tourism, are launching a new public awareness campaign, one aimed at educating the Tanzanian public about the severe poaching crisis and building widespread support to protect elephants and other species from the illegal wildlife trade.

Fodor's Travel

When injuries cut short Yao Ming's basketball career in 2011, he returned to China determined to put a stop to his homeland’s appetite for endangered animals. Now, as an ambassador for the international conservation organization WildAid, Yao has found a way to use his stature to help spread the word about the cruelties of wildlife poaching.

Washington Post

BEIJING — China has pledged to end the processing and sale of ivory, a move that — if fulfilled — would be a major victory in the battle to end the slaughter of tens of thousands of African elephants by poachers every year. But the country has not said how quickly it will act, and a top Chinese official called on the United States in an interview this week to also tighten its rules on ivory trading.

The New York Times

The Chinese government crushed nearly 1,500 pounds of confiscated elephant tusks and ivory carvings Friday morning in Beijing, the state news agency Xinhua reported, a day after the renowned Chinese pianist Lang Lang urged travelers not to bring ivory back to China in an awareness campaign at the Beijing Capital International Airport. ...

On Thursday, Lang Lang participated in a campaign co-hosted by the Beijing airport customs and conservation groups, the African Wildlife Foundation, Save the Elephants and WildAid, to urge travelers not to bring ivory back to China. 

The Guardian

China has committed to phasing out the domestic manufacture and sale of ivory products for the first time. Conservation groups said the announcement was “the single greatest measure” in the fight to save the last African elephants from poaching.