BEIJING – Former NBA star Yao Ming delivered a petition (full version below) earlier today during the opening session of the Chinese People's Political Consultative Conference (CPPCC) asking China’s government to ban sales of ivory. Signatories and fellow CPPCC members include Wang Wenjing (Chairman and CEO of Yonyou Software), Liu Jun (Chairman of Eagle International Holdings), Xu Shaochun (Founder of Kingdee Software), Zhu Xinli (Chairman of China Huiyuan Juice Co.), and Yu Minhong (Founder of New Oriental Education).
BEIJING – Business leaders in China took a public stand today against the ivory trade by signing a pledge to never purchase, possess, or give ivory as a gift. WildAid China Chair, Huang Nubo, spearheaded the effort by 36 prominent Chinese to raise awareness of the ivory poaching crisis. The group includes Charles Chao, CEO of Sina Corp., China’s largest Internet portal, Liu Chuanzhi, Chair of Lenovo, and 10 individuals from the Forbes 2013 China Rich List including Jack Ma, founder of the Alibaba Group.
Maggie Q is joining fellow WildAid Ambassadors Yao Ming, Li Bing Bing, and Jackie Chan for the “Say No” campaign urging consumers not to buy ivory and rhino horn products. The star of Nikita filmed several public service announcements in New York City yesterday for the campaign launched in April in partnership with WildAid, African Wildlife Foundation (AWF), and Save the Elephants.
WildAid and Yao Ming, along with Save the Elephants and African Wildlife Foundation, are targeting the consumption of ivory and rhino horn in China. In August 2012, Yao spent 12 days on a fact-finding mission in Kenya and South Africa filming a documentary to be aired in partnership with NHNZ later this year. Yao met wild elephants before encountering the bodies of five poached elephants in Kenya and a poached rhino in South Africa. He also visited local school children, whose education is funded through wildlife tourism revenue, and conservationists and government officials working to protect elephants and rhinos. Footage and stills from his trip were released together with a series of public service announcements informing consumers, "When the buying stops, the killing can too." WildAid thanks Ol Pejeta Conservancy and Virgin Atlantic for their support of Yao's Africa trip.
Today, former NBA star and Chinese icon, Yao Ming, launched a major public awareness campaign targeting consumption of ivory and rhino horn in China in partnership with WildAid, Save the Elephants, African Wildlife Foundation, and the Yao Ming Foundation.
WildAid and NBA Cares, the National Basketball Association's (NBA) global social responsibility program, have announced another step in their partnership promoting wildlife conservation in the United States and aimed at reducing the illegal trade of wildlife products in China.
On May 24th, the U.S. Senate Committee on Foreign Relations convened to discuss the mounting poaching crisis in Africa. Moderated by Senator John Kerry, the committee brought together prominent experts in the field to shine a light on the widespread ivory and rhino horn trade. WildAid’s unique approach to reduce demand for these products in Asia was cited as an “exemplary model”, critical to reversing the poaching epidemic.