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Ma Weidu Speaks Out Against Rhino Horn Collectables on World Rhino Day

Media and conservation groups joined renowned Chinese antiques collector Ma Weidu on World Rhino Day to release a new campaign to protect rhinos. Hosted by National Geographic's Traveler magazine along with the African Wildlife Foundation (AWF) and WildAid, the "Travel for Earth" event focused on ecotourism, highlighting experiences to see rhinos.

Ma Weidu is the premier antique collector and appraiser in China. He is also an esteemed author and opened China's first private museum, Guanfu Museum. In the new PSA, Ma Weidu shows the brutal truth behind these beautiful collectables, and that antique collectables should be an extension of culture, not a force of destruction.

Ma Weidu noted that "in the course of collecting cultural items, I've realized that though these items are historical, they can have a significant impact on the world today. I have not only pledged to no longer purchase any ivory or rhino horn items, I'm also persistently conveying the message that if we must choose between protecting wildlife or cultural collectables, wildlife is far more important."

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Chinese Celebrities Urge Public to Adopt Low-carbon Transportation for World Car Free Week

Today, in celebration of World Car Free Week, WildAid released the latest PSA series from its GOblue campaign to promote low-carbon transportation across China. 

The series of TV and billboard ads feature Chinese actress Dilraba Dilmurat and actor Zhang Binbin advocating for low-carbon transportation, including bicycling, to combat air pollution and climate change. The PSAs and billboards will appear on television, online and in subway stations, airports and public spaces across China beginning this week. 

The new GOblue campaign encourages low-carbon transportation in everyday life. In this ad, Dilraba Dilmurat and Zhang Binbin are representative of the vibrant young people across the country that run, use bicycles, skateboards, scooters, and more to shop, work and play. Instead of being stuck in traffic, the celebrities are immersed in the urban landscape allowing them to savor the surprises of the city and embody the campaign slogan, "car free is care free."

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Thais go #IvoryFree with WildAid and USAID

Celebrities, business leaders, politicians, sports stars and other influential Thais nationwide are joining the #IvoryFree campaign, a social media movement and pledge to never buy, use or give ivory as gifts. 

More than 100 Thai celebrities and some of the country's most influential personalities have joined WildAid and USAID Wildlife Asia's joint campaign, called "I am #IvoryFree," to deter the purchase of ivory in Thailand.

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WildAid and CHANGE launch Ivory Free Campaign in Vietnam

High level representatives from Vietnamese government agencies and foreign consulates joined WildAid and CHANGE in Ho Chi Minh City to support the global effort to save elephants from poaching and the illegal wildlife trade. WildAid ambassadors Pham Huong, Le Hang, and Trac Thuy Mieu also participated in the campaign launch along with partner organizations and others. 

Revered in Vietnam's culture, elephants are protected by the government, and trade in ivory is prohibited. However, for the past few years, large shipments of ivory have been illegally trafficked though Vietnam. The Ivory Free Vietnam campaign aims to highlight the ivory poaching crisis decimating elephant populations in Africa, encourage people not to buy ivory, and help the government further strengthen its enforcement of illegal ivory shipments passing through to other markets.

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African rangers support Hong Kong ivory ban

A Kenyan ranger was among those who addressed Hong Kong's Legislative Council (LegCo) last week urging lawmakers to support a ban on ivory sales in the city.

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